Sustainable Marketing





SUSTAINABLE MARKETING


Kinga Odor and Péter Popovics
Online sustainable marketing of food industry companies with special regard to social and environmental responsibility

Sílvia Alexandre and Ana Horta
Green advertising: comparative analysis of Portuguese, French and Italian magazine ads

Nina Langen, Dilani Saverimuthu, Carola Grebitus and Monika Hartmann
Acceptance and critical success factors of Cause-related Marketing in Germany – Evidence from a consumer survey


[back]


(C) 2014 - All rights reserved

Print this page